Living in a developed city like London can be a lonely and overwhelming experience – but not when the developers create a project that focuses on community life, social gatherings along with exclusive experiences for all. Therefore, developers advertise a new project with a “family-friendly community lifestyle” tagline to tempt potential buyers; because a majority of new residents want to settle in such neighbourhoods where they can make friends and share snippets of their lives. The concept of creating an ideal community where residents meet, greet, and help each other is in full swing; and can be seen in high-end developments of London like Battersea Power Station.